Green Vanguard
Green Vanguard is a monthly magazine that focuses on sustainable design, eco-friendly products, and environmentally conscious living. It showcases innovative solutions and emerging designers in the realm of sustainability, illustrated with high-definition, captivating visuals. The target audience consists of college-educated individuals aged 25 to 45 who are passionate about sustainable design and have a foundation in the design industry.
Timeline
Type
Tool
Work Process
01
Nameplate
The nameplate’s design is clear, bold, and modern, aligning with the magazine’s ethos. It stands out in its simplicity yet breaks conventions, mirroring Green Vanguard’s commitment to sustainable, forward-thinking design. This design approach resonates with a youthful audience and encapsulates the essence of an eco-friendly lifestyle.
02
Type Suite
03
Grid & Parent Page
The 6x9 grid layout provides versatility in accommodating both three or two-column paragraphs. The idea is to leave the first row empty to create some breathing space and also space around the running head. With nine rows available, it offers flexibility to include images of varying sizes alongside the text.
04
Final Flatplan
Takeaways
What I learned
- Gained comprehensive insight into building a magazine brand from the ground up, encompassing research, competitor analysis, logo design, and end-to-end production, including collaboration with Toronto-based professional printer, Moveable Inc.
- Actively engaged with classmates over three weeks, exchanging feedback and ideas, and collaboratively overcoming design challenges.
